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HCP Fast Tracks Mascara Launches ‘in a Creative and Collaborative Environment’

Custom and stock options for brands from major industry players to entrepreneurs and startups.

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By: Jamie Matusow

Editor-in-Chief

HCP Packaging proudly supply global beauty brands with an industry-leading custom and stock mascara packaging and applicator portfolio. As well as working with major industry players, HCP supports emerging beauty brands, with a new specially designed program, called PACE.
 
Integrated with HCP’s extensive development services at Lash Studio USA, PACE is a Partnership Initiative for smaller start-up brands, who would like to develop new lash and brow products but lack development resources. Underpinned by decades of mascara product experience, HCP provide the technical expertize and a collaborative environment to successfully pair on-trend formulas with customizable, cutting-edge technologies for both fiber and molded brushes.
 
Prioritizing speed-to-market, PACE enables product launches within 10 to 12 weeks for brand specific turnkey product solutions; supporting low MOQ’s at start-up.
 
On-site PACE workshops are offered in HCP’s Lash Studio in Hinsdale, NH, North America.
 
Join HCP Packaging at MakeUp in LA – Booth C38 (February 23-24 2022) to fast-track your mascara launch! Get in touch: mascara@hcpackaging.com 

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